Multi-Location GBP Advisory for Franchises and Agencies

The Multi-Location Challenge

Managing GBP for multiple locations is exponentially more complex than single-location management. Consider:

• A compliance issue in one location can trigger algorithmic review of your entire portfolio
• Bulk edits are flagged more aggressively than individual changes
• Multiple locations managed from one account can trigger trust issues
• Franchise inconsistencies across locations create data quality problems

We’ve seen single mistakes cascade into 50+ location suspensions overnight.

Who We Help

Franchises

Franchise systems face unique GBP challenges. Learn more about franchise GBP management best practices to prevent issues before they start.

• Individual franchisees making inconsistent edits
• Variations in business names, categories, or services
• Multiple people accessing locations
• Ownership and management complexity

We help franchise systems implement compliant management processes and recover from bulk suspensions.

Multi-Location Brands

Brands with multiple owned locations need:

• Consistent data across all profiles
• Centralized management without triggering flags
• Quick recovery when issues arise
• Preventive monitoring

Agencies

Agencies managing client GBP portfolios need:

• Expertise for complex recovery situations
• Whitelabel partnership options
• Scalable processes for different client sizes
• Risk mitigation strategies

Our Multi-Location Approach

1. Portfolio-Wide Audit

We analyze your entire location portfolio for:

• Compliance risks across all locations
• Data inconsistencies
• Account structure issues
• Historical problem patterns

This identifies both immediate issues and systemic risks.

2. Prioritized Recovery Strategy

For portfolios with suspended locations, we develop:

• Triage based on business impact
• Root cause analysis for systematic issues
• Recovery timeline and expectations
• Resource allocation recommendations

3. Systematic Recovery Execution

We recover locations efficiently using:

• Batch processing where appropriate
• Individualized attention where needed
• Escalation for complex cases
• Progress tracking and reporting

4. Prevention Framework

After recovery, we help you implement:

• Compliant management processes
• Change control procedures
• Monitoring recommendations
• Training for location managers

Case Study: 24 Location HVAC Franchise

A regional HVAC franchise had 24 of 30 locations suspended after a bulk edit went wrong. Their situation:

• 80% of locations suspended simultaneously
• Multiple failed DIY appeals
• Significant revenue loss
• Desperate for fast resolution

Our approach:

1. Identified the triggering edit and underlying compliance issues
2. Developed location-specific recovery strategy
3. Submitted corrected appeals in batches
4. Escalated difficult cases through specialized channels

Result: All 24 locations restored within 48 hours.

Whitelabel Options for Agencies

We offer whitelabel partnerships for agencies that need GBP recovery expertise without building in-house capacity. Benefits include:

• No public affiliation: Your clients see your brand, not ours
• Expert support: Access our team’s expertise for complex cases
• Scalable pricing: Volume-based arrangements available
• Training options: We can train your team on recovery processes

Contact us to discuss partnership terms.

Getting Started

Multi-location situations require customized solutions. Contact us for a consultation where we’ll:

• Assess your current portfolio health
• Identify immediate risks and active issues
• Recommend appropriate service scope
• Provide timeline and investment expectations